Lays Chips HARAAM: Propaganda or Truth?
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Some days back I received on SMS and an Email saying that, Lays Chips (Masala Flavor) is HARAAM. On the back of the Lays chips “E631 Fat” is printed which means the oil of pig meat. And it further says that for clarification write this name on Google search and you will find the results. When I searched on Google what I found is that it is a Guinea pig fat that is being used for cooking purpose. But again there is difference of opinion. Some people say that it’s not an authentic information that E631 is really the pig fat.
Few days after this SMS and Emails I was going through the newspaper and I saw an advertisement by the Pepsi Cola Company related to Lays chips. In the advertisement it was mentioned that all the flavors of Lays are cooked in 100% vegetable oil and every ingredient is HALAL without any doubt. I must say that the concerned authority response was very quick and on time before this message have destroyed their image and cause a decline in market share. Following is the image came with the email showing Lays Package back with E631 code printed clearly.

To check, I bought a LAYS Masala pack and checked myself that there is no “E631″ code there. E627 was right there but was unable to find “E631″ anywhere on the pack. May be the above image is photoshopped/edited or of something else. But we can not say that all products with this code are HARAAM. Reserach shows that E631 can be generated from fish, brewer yeast extract, and from pig meat.
I will call this propaganda and there is no truth in it, at least I couldn’t find.
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(6 votes, average: 4.33 out of 5)



Glad to k now that you were not mislead. Keep it up!
Forwarded mails and SMSes, I tell you haan…Problems of Muslims- well we never bother to look up the answers OURSELVES…Result: Paralysis…we bound ourselves to trust and believe whatever comes our way…” phew!, qismat ka likha tha je”…
The Pepsi Cola International says in its media report: We assure our consumers and customers that Lays Snacks Pakistan uses only 100% Halal ingredients in all its food products. Pakistan Council of Scientific & Industrial Research (PCSIR), an established government body, has verified that Lays is free of all animal meat fat (i.e. it only contains vegetable fats). Jamia Ashrafia of Pakistan has also declared Lays as 100% Halal. E631 is also certified by the raw material supplier, as well as the Central Islamic Committee of Thailand, as Halal (and the latter has also specifically endorsed the use of the legend “Halal” for such flavor).
Moreover, Pepsi-Cola International Pakistan (Private) Limited is a subsidiary of PepsiCo, US. PepsiCo operates in over 80 markets across the world, including Egypt, Iran, Saudi Arabia, Lebanon, Syria and UAE. PepsiCo values and respects the beliefs of all communities that it operates in. How could it then go astray in betraying the values and sentiments of a huge market like ours??? I question.
Regards,
Zara khan
This is not that i want to proved this, that what gona Halal and Haram around us or promote the brand but what the hell is going on why we react like a Disable Peoples, some day back i have got the mails from my vry close frnds in which they frwd that Lays is Haram thn Sms’s .. after namaz brouchers etc .. without any mature reason why we frwd this kind of stupids things .. we dont have eyes..? we dnt know what’s is in our right and what is in our left ,,,, bus we love to point out things Halal and Haram .. i am not criticizing here just want to see the change one day … Takecare
one thing lingers in my mind…how can ONE person’s report on this haram ingredient debate become voice of millions and millions of Muslims all over he world? Also how sustainable will it be in the long run specially in today’s times where every minute brings about some change or the other?
The Pepsi Cola International says in its media report: We assure our consumers and customers that Lays Snacks Pakistan uses only 100% Halal ingredients in all its food products. Pakistan Council of Scientific & Industrial Research (PCSIR), an established government body, has verified that Lays is free of all animal meat fat (i.e. it only contains vegetable fats). Jamia Ashrafia of Pakistan has also declared Lays as 100% Halal. E631 is also certified by the raw material supplier, as well as the Central Islamic Committee of Thailand, as Halal (and the latter has also specifically endorsed the use of the legend “Halal” for such flavor).
The company has left open all the proofs for the general audience to see and comment. Is this not an act worth honesty?
I won’t comment any further on the ingredient debate going on. All of you can very well follow the proofs, certificates and documents presented and further evaluate. Let me be more direct to a layman in his/her understanding of the issue.
Media, both new and traditional have been emphasizing on just one report by some Muslim doctor in the West. I question the authenticity of the report. Does one report by some anonymous individual has more weightage than several proof certificates of registration, verification by the Pepsi-Cola International Pakistan (Private) Limited?
Is the stated research and the arguments presented in its favour based on truth or is it mere propaganda?
How true is this halal haram debate? Is the debater aware of the encoding process and the nature of ingredients? And if yes, can he/she actually prove and counter-attack the several reports presented to prove the ‘guilt-free’ ingredient?
I see no profile of Dr. Amjad which would have given any authenticity to the source. Plus the reference (Medical Research Institute) is not enough. But again easy job to rely…eh?!…Goebbels would have been very happy had he been posted to Pakistan!
I expect the respected members of this forum to come forward and exhibit their logical and practical thinking. I would .on my part like to shed light on the economic consequences of this false propaganda circulating about the Lays chips and its ingredients all around.
Pepsi Cola international says in its media statement: Lays Snacks are sold in many other Muslim countries including Saudi Arabia, Egypt, UAE and Malaysia. In Pakistan, we employ over 1000 people in the fields of agriculture, production and distribution and are contributing to various social causes like education and health.
Let’s speak about Pakistan first. 1000 employees mean 1000 families. If this baseless debate keeps on circulating will not the future of these 1000 families be at stake? Of course labour makes the most important part of any organization and it is the labour who suffers in the end if and when work stops. Can a developing country like ours, already at the verge of bankruptcy with weak economic indicators afford such a mass level of unemployment?
And to speak of the Muslim world, where Lays chips is the number one brand with a huge distribution and consumption and a large work force in different capacities, will not such rumours bring down the already withering state of economy?
And on what cost? Rumours, falsehood and unauthentic sources.
I find it hard to digest that millions of us Muslims have just one person (from not a confirmed source) to fight what many of us term BATTLE OF SURVIVAL. Truth finds its way but truth has no wings. Only logic, explanation and evaluation are the tools to portray it. Who exactly is proving is very much evident?
Is it not????
Regards,
http://mukalma.blogspot.com/2009/05/no-pig-fat-in-e631.html
This is also a misleading post and copied from the above blog. As a Muslim the matter of HALAL or HARAM is crucial for every one that is y they are following the rumor. You need to research more on the topic or visit my site where i will be posting some facts as I had been through a conversation with Lays officials.
Thank you for writing Hina but I couldn’t get that how come this post can mislead? Please explain.
And the above post is not copied from anywhere. It is original and written by one of my blog writers. Although it lacks some information and I do appreciate you for bringing that up.
The South African National Halaal Authority (SANHA)is committed to standardizing Halaal procedures internationally thereby rendering a credible service to both the consumer and the industry.
SANHA authority has investigated the ingredients used by Lays Pakistan. It has confirmed that the ingredients are Halaal compliant. The authority has explained that the E631 used by Lays Pakistan is derived from Tapioca starch, a plant based raw material which has been certified Halaal.
The Central Islamic Committee of Thailand has verified that Lay’s chips are free of all animal fat. The ingredient E 631 is used as a flavour enhancer and is derived from Tapioca starch and not from pig fat, the committee passed its verdict.
Pakistan Council of Scientific and Industrial Research ( PCSIR) has verified that Lay’s is free of all animal meat fat and contains only vegetable fat. The council verifies in its report that the fat extracted from the provided sample contains vegetable fat. No animal fat is used in the product and hence there are no chances of pig fat neither in the ingredient E 631 or any other.
Jamia Ashrafia serves as an authentic source to matters pertaining to Islam, its procedures and results. The Jamia is of the view that if the manufacturers and the concerned authorities have verified that the E-code ingredients included in the product have been extracted from plants and no such animal fat is used, the consumption of the Lay’s product is right and in accordance to Islam.
The proofs presented above are indeed an eye opener. They not only clear the confusion but also remove doubts from the mind of a layman. These proofs however, raise valid questions for all those who advocate the presence of haraam ingredients in Lay’s chips.
How authentic is the report by some Muslim doctor in the West? Is not the authenticity of the report questionable?
How can a single person’s report on this haram ingredient debate become voice of millions and millions of Muslims all over the world?
Does one report by some anonymous individual have more weightage than several proof certificates of registration and verification by Lay’s?
Is the stated research and the arguments presented in favour of presence of pig fat based on truth or is it mere propaganda?
How true is this halaal haraam debate? Is the debater aware of the encoding process and the nature of ingredients? And if yes, can he/she actually prove and counter-attack the several reports presented to prove the ‘guilt-free’ ingredient?
And last but not the least, Lays employs over 1000 people in Pakistan in the fields of agriculture, production and distribution. Besides employment, their various social causes like education and health are also being taken care of.
Will not the circulation of such baseless claims cost these 1000 people their jobs? Can a developing country like ours, already at the verge of bankruptcy with weak economic indicators afford such a mass level of unemployment?
plz check this website
wat is disodium inosinate….
e631 is mentioned by this
http://www.ourfood.com/Ingredients.html#SECTION0017007150000000000000
this is in response to Mehreen, the starter of the thread:
Well i generally agree with you, i was amazed to read that you didnt find E 631 printed on Lays “Masala”. I am not sure that whether you looked at Lays “Masala” or any other flavor as this color is only used in Masala flavor. I myself has seen this printed on the wrapper. It is still an optioin that the Pepsi Cola have changed the color code, or they are just not printing E 631 on the wrapper while still using it in the chips. what ever this is, it is some good markerting strategy.
Oeace
HI BROTHER THESE ALL INTERNATIONAL AND NATIONAL COMPANIES MADE HARAAM FOOD FOR MUSLIMS THATS WHY WE ARE GOING OUT OF ISLAM.I HEARED FROM MY GRAND FATHER IF A MAN EATS HARAAM FOOD HE LOSES ITS SELF RESPECT AND BECOMES IDIOT.
After the news in Tv newspapers and internet now lays have started their propaganda to make people believe that they are not using such things.
Lays has increased their pack sizes
to attract customers.
Lays have started changing codes
Lays have even started removing those codes I have seen in new packings.
Just be careful I do not stop but you should know very well pig is normal usual food of christians and it is available in their countries like goat in our countries. (I wonder how those christians eat those dirty pigs who eat dirty things) Yuck.
I have stopped eating lays personally.
salam sir
main pepsi and coca cola kay ingredients per search kar raha hoon.plz mujay bataho kha in main use honay walay ingredients halal hain ya haram.
reply me soon. thanks
Lays products is 100% halal & the ingidient with E — didnt belongs to pigs. it is a sort of flavour & preservative. i confrom it from my close friend who is doing MS is food science & technology.
@ Bilal: It would do real good if you dig for the truth yourself. To add more to your knowledge let me tell that E631is derived from tapioca starch extracted from a plant called cassava. It is NOT, in any case derived from animal meat fat lest pig fat.
Lay’s chips use it as a flavour enhancer. Lay’s assure their consumers and customers that Lay’s Snacks Pakistan uses only 100% halal ingredients in all its food products. Therefore, the chips has no doubtful ingredients (for a revision of what the company says please read my above post on the verifications and proofs provided by lay’s).
@ Valentine Aaqil: Grow up man! You have come up with all silly remarks. They seem more like excuses from your side to hide your scarce knowledge on the topic-you end up doing what we Pakistanis usually do- blame.
“Lays has increased their pack sizes to attract customers.
Lays have started changing codes.
Lays have even started removing those codes “.
Lay’s Snacks Pakistan is a responsible corporate and strictly adheres to the local food laws which include only using certified halal ingredients in all products.
What you ay or rather blame is not something a responsible corporate like Lay’s would do. And then when Lay’s has presented the general audience with all its proofs, open and direct, combating all the blames and baseless comments why would it resort to such immoral practices?
They have been true and straight from the very beginning. I am sure you have not been able to find any flaw with their communication and hence you know resort to such childish blames of increasing the pack size.
My suggestion: Please stop watching too many movies!
http://blog.yasirmturk.com/page/Part-1-Lays-contains-pig-fats-says-Daily-Ummat.aspx
well
i dnt knw whethr wat u say is correct or not.in our country most of the lays chips r fake and some dont even have ingredients mentioned on their packs.
whether it is HARAM or HALAL do we only have to eat LAYS….
i knw there delicious n evry thing but do we have to risk it
n at what price…if we r nt going ot eat lays we r nt gonna die..R we this much week muslims tht we cannot evn resist a packet of chips…
i dnt know whether lays r halal or haram but we shd stop eating them
By Dr M. Amjad Khan
Research by Dr Amjad Khan (Medical Research Institute, United States) has proved that many products of multinational firms including, but not limited to -
TOOTH PASTE,
SHAVING CREAM
CHEWING GUM,
CHOCOLATE,
SWEETS,
BISCUITS,
CORN FLAKES, TOFFEES,
CANNED FOODS,
FRUIT TINS,
have PIG FATS in them as ingredients.
This is shown in the form of E-Codes printed on the packs of such products. So we must try to avoid items with the following E Codes:
E100, E110, E120, E 140, E141, E153, E210, E213, E214, E216, E234, E252,E270, E280, E325, E326, E327, E334, E335, E336, E337, E422, E430, E431, E432, E433, E434, E435, E436, E440, E470, E471, E472, E473, E474, E475,E476, E477, E478, E481, E482, E483, E491, E492, E493, E494, E495, E542,E570, E572, E631, E635, E904.
Lately We found the code E631 printed on the wrapper of LAYS POTATO CHIPS. The following images clearly show code E631 printed in the ingredients of LAYS POTATO CHIPS as flavour enhancers. Pig is HARAAM for Muslims. SO we MUST avoid eating it. These idiots are playing with our beliefs and making us eat whatever has been rsetricted by Allah and His Apostle (PBUH). We must be raise our voices against this crime.
ithink that lays is haraam and it should stop in Pakistan and stop making lays.We should also give this newes in Magzines,tv and newes paper.
It is written in Quraan that “Halal is clear & Haram is clear”. It means if something is not clear, better to leave it. Lays is not that kind of thing without which we cannot live. We can eat chips of some other company. I have read Lays Masla wrap, there is clearly mentioned that it has E 631 in it. It means there is something doubted. So better to leave it.
@ Yacir M turk:
The newspaper you are mentioning which ran the story on Lay’s ‘proving’ that Lay’s uses haram ingredients in its chips ran a print verification from Lay’s manufacturers that Lay’s uses 100% halal ingredients and that it strictly follows the food laws. The ad was printed on the same day on the front page while the story ran on the inner side. Isn’t this ironic?
One is suppose to take a strong side and guard the view. Ummat newspaper on one hand publishes a story against Lay’s and runs an advertisement from the company disproving the blame on those very pages on the other hand. This is insane and utterly ridiculous. I question the credibility of such a publication. So I would suggest please come up with a logical, well researched and reasonable point to support your argument. I would also advice to sit down for a while and try to think and evaluate neutrally on the issue. The numbers of proofs are numerous. It is just for you to think logically. How can so many verifications be wrong?
my comment is that if their is E like ingeridents like e543 e435 they all are haraam cauaz this code is of pig meat we should avoid to eat lays chips & pepsi if ur muslim
Junaid Jamshed has endorsed Lays but his endorsement is not effective due to following reasons:
1. He is not an authority on the subject(He is not expert of Islamic law)
2. He mentions Lays is being made in Pakistan. This does not necessarily mean that its Halal.
3. PepsiCo has not allowed Ulema and scientists to visit their manufacturing location.
PepsiCo obtained and annonymous fatwa from Jamia Ashradfia without mentioning its name and full production process. this seems a deceptive move on their part.
Please avoid eating lays; you will suffer no harm by not eating it even if its halal but you will suffer even it is Haraam.
Dear sir, you are late to hav a research on LAYS, i have already made a research when i received this message before 2 couple of months ago– i was shocked to see INGREDIENTS: E631 Flavour enhancer written on the back side of LAYS MASALAH PACKET, then i Google it, i was a gain shocked and to know that E631 is extracted from PIG fat and a Fish—
3rd time i again shocked when i bought a packet a day ago, NO Flavour Enhancer expect E627 was printed—
Dear friends, this is not a propoganda— This is really BUSINESS from PEPSICO (Pay every penis to save israel), y do v r paying for??? and they are imposing PIG FAT on us to eat to be a BEGAIRAT Like a PIG??? muzammil.nazir@gmail.com
The pic of LAYS PACKET on the current page is not PHOTOSHOP, this is reallity— u must buy a 6 months old packet of lays masalah
@ Abdullah
I wish you would have used half of your skills to understand the issue instead of coming up with such bogus comments. I mean c’mon man this is completely insane.
I agree Junaid Jamshed is not an authority on the subject. But then he hasn’t claimed so. He is endorsing and Lay’s manufacturers have done nothing but made use of celebrity endorsement to make their otherwise strong message stronger. I don’t see any wrong in that.
Second you say his mentioning of Lay’s being made in Pakistan which does not necessarily mean that is halal??!!??!!??!! This is completely out of logic and reasoning. Lay’s has its entire industry set up here. Lay’s Snacks Pakistan has invested in the agriculture of Pakistan with a long term view of continued investment. A team of 175 experienced farmers and more than 6,000 potato field workers are the backbone of Lay’s potato farms, spread over 3,400 acres in Northern Punjab and North West Frontier Province.
What one must understand is that most of the times these foreign industries do not even have their people working here. It is the people of Pakistan who establish these organizations and the people of Pakistan who produce the goods as in the case of Lay’s. Lay’s Snacks Pakistan is a responsible company, aware of and adhering to local food laws that include only using certified halal ingredients in all products. So now it is clear that because people make it and our people distribute it, the ingredients used are thus halal.
“PepsiCo obtained and anonymous fatwa from Jamia Ashradfia without mentioning its name and full production process”
What your statement tells is that Jamia Ashrafa is not an authentic source and that it can be deceived by anybody. Jamia Ashrafia has confirmed animal meat fat free lay’s(the AUTHENTIC certificates are all present in media) and if you say that Lay’s has gotten a fatwa from the Jamia without mentioning its full name and production process then you are actually doubting the very fabric of Jamia Ashrafia’s credentials. Is it so???!!!
Salam o alekum,Dear brothers and sisters.One thing i want to mention here is the company (pepsi) who is taking the whole responsibility for lays to be halal but pepsi it itself haram because of the share it has been giving to israel and thus more and more innocent muslims in palestine are being slaughtered brutally.So it depends on us wether we buy there product and dip our hands in the blood of the Muslim ummah or we boycott there product and take step against this brutallity.Because we will be questioned in Akhira that when your brothers and sisters were being slaughtered what were you doing, Ws salam.
@humayun
You are trying to divert attention towards old bogus story, pay each penne to …
I would say my respectable viewers to not to believe such baseless comment.when Lays is proved halal, some people don’t want to leave the company. I don’t know what are the intentions.
So guys no propoganda against any company without any solid proof.
Leave Lays alone if you don’t want to eat.
Regards
Some days before i was getting email on my email adress that the lays chips is haram.Some days after i was getting msgs from different numbers that the lays chips is made from the oil of Pig.When i show that msg to my father and relatives so they said me that this is only a fraud but i dont now that is it halal or haram but if its halal and people say it haram so its very bad.I think that its halal because to make this industry unsuccess peoples have said this bad thing
the ingredients of lays chips of pigs are;
E100, E110, E120, E 140, E141, E153, E210, E213, E214, E216, E234, E252,E270, E280, E325, E326, E327, E334, E335, E336, E337, E422, E430, E431, E432, E433, E434, E435, E436, E440, E470, E471, E472, E473, E474, E475,E476, E477, E478, E481, E482, E483, E491, E492, E493, E494, E495, E542,E570, E572, E631, E635, E904.
Lays chips are HARAM it contain (E631) pig fats i can prove u go to this link below.
http://en.wikipedia.org/wiki/Disodium_inosinate
http://www.answers.com/topic/disodium-inosinate
check codes on this link given below
http://en.wikipedia.org/wiki/E_number
y r you trying 2 deny facts? who is authentic Molana here? Did they have investigate theirselves, the whole process, the ingredients?
IF LAYS IS HALAL— Y PEPSI STOPPED TO PRINT E631 ON LAYS PACKETS FURTHER???
do you have answer of this QUESTION cum issue?
Well, actually NO. I JUST ate Lays, and the wrapper is in front of me. E631 IS IN FACT AN INGREDIENT! I don’t know from where you are, but I am from Pakistan. Someone else on a different site also said that E631 didn’t exist in their lays. He was from Dubai I think.
Lays are HARAM
Pork Enzymes
Some Frito-Lay brand seasoned products, including some flavors of Lay’s, contain pork enzymes in addition to herbs, cheese and other seasonings. Frito-Lay’s web site[1] states that they use enzymes from pigs (porcine enzymes) in some of their seasoned snack chip products to develop ‘unique flavors’. The presence of pig-derived ingredients makes them haraam for Muslims to eat.
http://en.wikipedia.org/wiki/Lays
@Momin – ap bht jhoot bool rhy han
LAYS IS HALAL NOT HraaM.
It is not matter if anybody saying somthing is haram or halal. if ulma or mufti declare it haram then it is haram becouse islam having a system by that we can know what is haram or halal. by self reserch it is wrong.
Asalam-o-Alaikum
We must follow our Ulma and Mufti-ne-Ikram, and they said Lays is HARAM…
and in last few days i saw Junaid Jamshed on TV.. and he give LAYS to 100% HALAL Fawta.. i have one question HOW THE HELL IS HE…. ?
he is not Mufti,, he is not ALim…
then why he give 100% HALAL fatwa …..
i must say again….
We must follow our Ulma and Mufti-ne-Ikram, and they said Lays is HARAM…
so why we are fighting…
LAYS ARE HARAAM BECAUSE ON IT BACK SIDE WE SEE CODE E631 MEANS FAT OF PIG.LAYS ARE ALSO INTERNATIONAL.
This is whys Muslim nations don’t progress!
It is becuase we eat haram international Lays chips!
This is nothing less than an neo-con hindu zionist conspiracy to make us Muslims, the natural rulers anof the world.
Before this evil of lays chips we made many much progresses under the Islamic Systemz.
But unfourtantely, ever since the Free Mason / Illuminati met the Neo-con Hindu-Zionists they have realized our weakness!
Lays Potato chips!
Is there any doubt in a true believers mind that these chips are haram???
They even have the word “lay” in them! Which is just another word for sexy-time!
The evil Hindu-Zionist is trying to teach our children to fornicate! Our innocent Muslim children, who would have any sexual thoughts if it were not for the evil conspiracy of lays, the horny potato chips!
Zaheer shaib, I am very angry at you for promoting this evil haram conspiracy propaganda against the virginity of muslim childrens.
Lays is the biggest problem faced by Pakistan today!
Lays chips is totaly Haram, Haram, Haram, Haram.
Junaid Jamshaid is very Innocent Born baby he is not know about CODE E631 which is indicate Haram content. Lays chips is 100% Haram Haram Haram
Lays chips are totally haram. how can you say that the image is edited and photostated?? i ask all the people to see it with their open eyes. i bought lays masala packet and there i found E631!!!
who you are to call it propagandaa.
pity the info you posted are even totally wrong!!
http://springofautumn.blogspot.com/2009/05/lays-chips-are-haram.html
Who is Dr. Amjad, send me his contact detail i want to meet him regarding his research about Halal & Haram?
@ Mohammad Faisal: How can you say that muftis and aalims have said that Lay’s are haram? Please present us some proofs in this regard. To further my comment, I can provide you with proofs that Muftis and Jamias in Pakistan have actually ENDORSED that Lay’s chips uses 100% halal ingredients in compliance with the Islamic food laws. Here are a few examples…
SANHA is recognized by Dar-ul-Uloom Binori Town, Karachi. It has over the past several years rendered assistance to the halal industry in Pakistan and has issued halal certification to several Pakistani companies. The authority is committed to standardizing halal procedures internationally thereby rendering a credible service to both the consumer and the industry.
SANHA has conducted an in-loco inspection of the Lays plant in Lahore and investigated the ingredients used by Lay’s Pakistan. It has confirmed that the ingredients are halal compliant. The authority has confirmed that the E631 used by Lay’s Pakistan is derived from Tapioca starch, a plant based raw material which has been certified halal.
The South African National Halaal Authority is an internationally recognized organization and an acknowledged authority on all matters pertaining to the general application of the term halal with specific reference to Islamic dietary laws.
Jamia Ashrafia is a premier seat of Islamic learning in Pakistan; affiliated with the Pakistan Wafaaq ul Madaaris, a Board of Islamic Education for over 7,000 Madaris-e-Islamiyya in Pakistan. Jamia Ashrafia serves as an authentic source to matters pertaining to Islam, its procedures and results. Replying to the query put forward by Lay’s, the Jamia is of the view that if the manufacturers and the concerned authorities have verified that the E-code ingredients included in the product have been extracted from plants and no animal meat fat is used, the consumption of the Lay’s product is permitted and in accordance to Islam. Jamia Ashrafia condemns the tagging of the product as haram unless and until it can be proven so.
Jamia Uloom Islamia Allama Binori Town is a renowned centre of Islam not only in Pakistan but all over the world. Jamia Binori is widely recognized as one of the most influential centres of Muslim ideology in the world. The Jamia imparts knowledge on each and every doctrine of Islam and so far has produced hundreds and thousands of Muslim scholars. These scholars continue to serve the Muslim world with their insightful knowledge pertaining to Islam.
Jamia Uloom Islamia Allama Binori Town has verified that Lay’s is free of all animal meat fat and contains only vegetable fat. The Jamia is of the view that Lay’s uses E 635 as an ingredient which is made from the combination of two ingredients E 631 and E 627. It has elaborated that the basic ingredient E631 is derived from vegetable fat. The Jamia has further explained that Lay’s purchase E 635 from its flavor house IFF. The ingredient is provided to IFF by a renowned company Ajinomoto based in Thailand. In presence of so many verification certificates provided by the Lay’s chips how can you say that : “We must follow our Ulma and Mufti-ne-Ikram, and they said Lays is HARAM…”?????
@ Sameer: You say that we should not trust Lay’s because it is international. What you precisely mean to say is that because Lay’s chips are “international” they are bound to deceive us.
Let me clear you on this point: Firstly, Lay’s is produced in Pakistan using 100% halal ingredients from the best quality natural potatoes. Lay’s Snacks Pakistan is a responsible company, aware of and adhering to local food laws that include only using certified halal ingredients in all products. In addition to Pakistan, Lay’s Snacks is the leading chips brand in many other Muslim countries including Saudi Arabia, Egypt, UAE and Malaysia.
Secondly, what one must understand is that most of the times these foreign industries do not even have their people working here. It is the people of Pakistan who establish these organizations and the people of Pakistan who produce the goods. So how can our very own people cheat us??
@ stupidity: I must say your name tells it all!
You say: “They even have the word “lay” in them! Which is just another word for sexy-time!”….I cannot help but laugh at this stupidity of yours. Why don’t you try to give reasonable proofs in support of your argument instead of giving us this Zionist kum filmy story? What does sex have to do with Lay’s? How Lay is’s the biggest problem faced by Pakistanis today?????
The lay’s factory has indeed provided several job opportunities to the people of Pakistan. Do you know that Lay’s Snacks Pakistan has invested in the agriculture of Pakistan with a long term view of continued investment? A team of 175 experienced farmers and more than 6,000 potato field workers are the backbone of Lay’s potato farms, spread over 3,400 acres in Northern Punjab and North West Frontier Province providing good employment chances. How can you say then that Lay’s has destroyed us Pakistanis?????
Its an open discussion and everybody has right to write his/her opinion.
Other people have also spent a lot of time to write their views. Please do read all those comments before you come up with comments like this.
if u r muslims plz lays chips did not eat becoz this is completely haram
The South African National Halaal Authority (SANHA) is an internationally recognised organisation, and an acknowledged authority on all matters pertaining to the general application of the term Halaal with specific reference to Islamic dietary laws.
SANHA has been established as a representative authority, which promotes professionalism and excelled in developing systems for the certification of Halaal food and other related products. SANHA is committed to standardizing Halaal procedures internationally thereby rendering a tangible and credible service to both the consumer and the industry. Indeed, this strategy does not only prove beneficial for the Muslim consumer but is also a means of promoting trade.
SANHA is among the founding members represented on the World Halaal Council and enjoys global recognition from both Muslim and Western Countries.
SANHA has over the past several years rendered assistance to the Halaal industry in Pakistan and hass issued Halaal certification to several Pakistani companies: some of whom are listed below:
Dawn Bakeries
Youngs Foods (Pvt) Ltd
Shangrila (Pvt) Ltd
Candyland
Bisconni
Snack City
Leiner Pak
Haleeb Foods Ltd
Freshmate Ready Meals
The hoax chain email of some unknown, mysterious Dr Amjad Khan regarding E-numbers which has been doing the rounds for several years is grossly inaccurate and very misleading with mischievous intent. All efforts by our organization to trace this person, if he indeed exists, has not yielded any results.
Contd..pg 1 of 2
Halaal certification authorities, food technologists and industry professionals who are au fait with E-additives and food ingredients will bear testimony to the fallacies and baseless claims of the said email.
Recently, Lays Pakistan has regrettably been bearing the brunt of Dr Amjad’s mail and consumers have been misled into believing that E-631, is a derivative of PIG.
SANHA, an International Halaal certification authority has investigated the ingredients used by LAYS Pakistan and can confirm that their ingredients are Halaal compliant. Infact the E-631 used by LAYS Pakistan is derived from TAPIOCA STARCH, a plant based raw material which has been certified Halaal.
Consumers are advised to be wary of such malicious emails and urged not to circulate any such mail until the information has been verified and confirmed by a reputable expert authority.
For all Halaal related queries, you may contact the Halaal Helpline on helpline@sanha.org.za
Remember the Islamic Rule, “Verify Before You Amplify”!
Was-Salâm
For South African National Halaal Authority
M.S. Navlakhi (Moulana) M.Y. Seedat (Mufti)
Theological Director Theological Representative
(ELECTRONICALLY TRANSMITTED – NO SIGNATURES REQUIRED)
i just want to say that .
.i read an artical in “daily ummat” about the matter of haram n halal
mere pass comelete report hai from 22 may to 29 may
u can send me ur e-mail add on my id
talhah@live.com
one more thing
company which provide flavours to papsi cola entiteled “anjeenomoto”(japan)
is black listed in indonesia in case of haram production (muslims banned it)
Peple dont get into the Ifs and Buts… Lays IS very much Haram and E631 is a Damn stuff…. Go to the Daily Ummat Archive from 22nd to 29th June…. they did burst the Lays!
hyyyy, what is the autheticity of Ummet? if such news is true then why other media didnt highlyght it. please open your eyes
@talhah – please send me the whole report
@talhah – naikboy_786@hotmail.com
@Zara Khan – Dear All i would like to tell you that Lays is haraam. They Got fatwa from Jamia Ashrafia by not giving them full information. Jamia Asrafai has delared that they have not given any fatwa to prove that lays is Halal. it contains Pig fat. for further information plz read http://www.ummatpublication.com/lays/lays_reports.html u will Come to Know. May Allah guide us on right Path
U all right that Lays chips is haram. u people true Pakistani not Muslims.
without any investigation.
Well, I would not want to say anything, but from my aspect it’s HARAM for Muslims….
http://www.ummatpublication.com/2009/05/26/story3.html
Don’t Go with Junaid Jamshaid…
agr urdu may kuch likh dain ap sab tu koi harj nai hai mary khal may…….
its a truth.Lots of Big Store have these type of lays
Dear Bro!!!
If u call this a propaganda, then take a look at the report below and find the truth about the whole story!!!
http://www.azzab.com/category/lays-chips/
Hello, You guys might be interested in reading what Junaid Jamshed did:
http://www.purepakistani.com/2009/08/junaid-jamshaid-in-lays-tv-commercial-a-controversy/
I know lays masala flavour is haraam and other flavour is not haraam
@Ihsan – well said…
i apreciate ur thoughts about the muslims that they start act after hearing some propaganda or fals beliefs.At least in case of sms.s they spread it vry rapidly without any evidence.they dont searc 4 right things.ur concept about pakistan economy is good.v should think about our econmy before spreading such propaganda.How false statement of ones can spoiled 1ooo of lives…….
AoA
Dear brother today i have seen yours information about lays chips