Faisal Qureshi & Aijaz Aslam in Telenor Persona TV Commercial -Is It Working?

Posted by 14 February, 2009 (6) Comment

Recently, Telenor introduced three postpaid Persona Packages and in it’s one of TV commercial we see Faisal Qureshi and Aijaz Aslam as Doctor and Businessman. Sounds funny huh!? Both are acting in a comedy show ‘Main Aur Tum’ at ARY Digital and their image is quite different from what Telenor Persona tried to build from their campaign. Telenor would be more successful if they could bring some humorous part in their campaigns and endorse these actors. Don’t know whether this is working or not. The results will come on screen after the ‘ratings’ issued by the agency (Adcom).

Telenor made the same mistake when it started it’s Postpaid Plan (Persona) endorsing ‘Jamal Shah’ who is an artist as Business Executive and the ratings went down. People have different images of artists in their minds and in my opinion Telenor continuously fails to understand this (specially for their postpaid plan).

What you guys think? Do you like both in the professions they are assigned in Personal TV Commercial or not. Write your comments on this.

Disclaimer: Above written article is the Author’s personal opinion and everyone has the right to agree or disagree.

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